Effects of initial request size and timing of a second request on compliance: the foot in the door and the door in the face.
نویسندگان
چکیده
A field experiment tested four separate procedures for influencing compliance to the second of two requests. Two factors--size of initial request and timing of the second request--were included in a 2 X 2 factorial design. Subjects were induced either to comply with a small initial request or to refuse a large initial request. They then received a moderate request either immediately (no delay) or 7--10 days later (delay). Compliance to the second request was the dependent measure. The results in the two delay conditions and the small-request--no delay condition supported a self-perception position in that the induction of one kind of behavior (compliance or noncompliance) carried over to affect subsequent behavior similarly. The large-request--no dealy condition supported a bargaining explanation, as initial refusal to comply led to an increase in subsequent compliance. Possible processes that could account for these results are discussed.
منابع مشابه
Effects of a Guilt Induction and Guilt Reduction on Door in the Face
The present study explored the role of guilt in the door-in-the-face procedure. Drawing on the guilt-based explanation of door-in-the-face effect, it was hypothesized that the greatest amount of compliance would occur when the rejection of the initial request produced high levels of guilt and the acceptance of the small request allowed participants to anticipate a large reduction in guilt. This...
متن کاملAn Examination of Self-Perception Mediation of the Foot-in-the-Door Effect
In 1966, Freedman and Fraser demonstrated that an individual is more likely to comply with a large request for help if that person has previously agreed to an initial small request—a phenomenon they called the "foot-in-the-door" effect. In the present survey, studies that have sought to replicate the foot-inthe-door effect are reviewed. The adequacy of a self-perception explanation for the foot...
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Marketing researchers recently have begun to investigate compliance-gaining tactics that influence behavior directly (Tybout 1978), bypassing the cognitive or attitudinal change proposed as necessary in the persuasive approach to behavioral change (Bass, Pessemier, and Lehmann 1972; Ginter 1974; Sheth and Talarzyk 1972). The behavioral influence strategy receiving the greatest attention in the ...
متن کاملTo comply or not comply: testing the self-perception explanation of the "foot-in-the-door" phenomenon.
A field experiment was conducted to test the self-perception explanation of the "foot-in-the-door" phenomenon of increased compliance with a substantial request after prior compliance with a smaller demand. In this study, some subjects were first approached with a small request (answer 8 questions in a telephone survey) the size of which was virtually certain to guarantee compliance. Other sub...
متن کاملMindlessness Revisited: Sequential Request Techniques Foster Compliance by Draining Self-control Resources
The present research extends previous findings suggesting that sequential request techniques, such as the Foot-in-the-Door (FITD) or Door-in-the-Face (DITF) technique, are primarily effective under conditions conducive of mindlessness. We forward that this mindlessness may be the product of the influence technique itself. More specifically, based on the notion of self-control as a limited resou...
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ورودعنوان ژورنال:
- Journal of personality and social psychology
دوره 32 5 شماره
صفحات -
تاریخ انتشار 1975